Bloomberg's decision to launch website could give them a leg up over competitors
Bloomberg recently announced the creation of a new website that will provide audiences with important reporting on the economic and business implications of climate change. The move comes at a time when big businesses around the world are urging governments to take action as they increasingly recognize the reality and the risk of climate change.
On April 20, the Huffington Post reported that "Bloomberg, the titan of business and financial journalism, is adding a site devoted to climate science and the future of energy to its sprawling news empire." The website, ClimateChanged.com, will serve as "a hub for coverage of how rising global temperatures are changing the planet and moving financial markets."
Bloomberg's Sustainability Editor Eric Roston explained the decision, stating, "Climate change is fundamentally an economic story, it's an economic problem. . . . It's naturally a business story and it's naturally a concern to rationally minded executives in any sized enterprise." And Jared Sandberg, senior executive editor in Bloomberg's digital division, said, "[Climate change is] the mother of all risk. . . . If you have intelligence agencies around the world identifying climate change as one of the great, destabilizing forces, there's a massive risk to contend with for any business and any investor behind it."
The Huffington Post added that Climate Changed would give Bloomberg "a leg up" over its competitors, particularly The Wall Street Journal: "The Rupert Murdoch-owned newspaper's hard-line conservativism appears to have bled over from the opinion pages to the news section. A study published in 2015 by researchers at Rutgers University, the University of Michigan and the University of Oslo found that from 2006 to 2011, the Journal's news reporting rarely mentioned threats or effects of climate change, compared with the country's other leading broadsheet newspapers."
Bloomberg's decision to launch a website dedicated to the impact of climate change on world economies and businesses is a particularly timely one. In recent months, businesses have become increasingly vocal about the need to address climate change. Big companies, including ExxonMobil, ConocoPhillips, renewable energy groups, and major American manufacturers such as General Electric are pressuring President Donald Trump to keep the U.S. in the Paris climate agreement. And after Trump took his biggest step yet towards rolling back former President Barack Obama's "environmental legacy," Buzzfeed News reported that "billion-dollar corporations" have said that "they'll keep on battling carbon pollution regardless of what the government says" because "climate change is a significant concern for their business."
Links
- Bloomberg Climate Changed
- STUDY: Newspaper Opinion Pages Feature Science Denial And Other Climate Change Misinformation
- It's Not Just The Editorial Page: Study Finds Wall Street Journal's Reporting On Climate Change Also Skewed
- Businesses pressure Trump to stay in Paris climate deal
- After Dropping The Ball During The Election, Major Networks Are Now Covering The Climate Impacts Of A Trump Administration
- Big Companies Defy Trump On Climate Change